Daraz Pakistan Brings Back 'Big Boss' Campaign With Bank Discounts of Up to 40% for 11.11

Daraz Pakistan has announced the return of its 'Big Boss Is Back' campaign for the 11.11 shopping event, bringing a wave of payment discounts alongside its usual deals. The sale will run from November 10 to 21 and will feature offers from a wide range of banks and digital wallet providers, with customers able to unlock savings of up to 40% on eligible purchases.

The payment offers are designed to help shoppers stretch their budgets across categories including electronics, home appliances, fashion, beauty, lifestyle and everyday essentials. According to the company, the additional discounts apply on top of the campaign's regular deals, giving customers another route to savings whether they are making a large purchase or picking up routine items.

Among the headline offers, Allied Bank customers can receive up to 40% off when using Infinite and Premium cards, while Bank of Punjab is offering up to 25% off on World credit cards. UPaisa users can access discounts of up to 40%, and Bank Al-Habib Visa debit cardholders can avail up to 30% off. JazzCash users are offered up to 25% off, while Bank Alfalah is providing discounts of up to 20%.

Other participating partners are also contributing to the campaign. MCB, HBL and UnionPay cardholders can access discounts of up to 15%, while Meezan Bank and Easypaisa are offering additional savings on eligible transactions. HabibMetro customers can avail 30% cashback, adding a further payment benefit to the sale.

A spokesperson for Daraz Pakistan said the campaign is aimed at helping customers get the most out of 11.11, whether they are shopping for items they have had their eye on or buying everyday essentials. The partnerships with banks and payment providers are intended to bring additional savings and greater flexibility, the spokesperson added, with the focus remaining on choice, value and convenience throughout the campaign.

Customers can review the participating bank and digital wallet offers on the Daraz Pakistan app during the campaign. Individual offers are subject to eligibility criteria, minimum spend requirements and maximum discount limits, which shoppers can check in the app before checkout.